diff --git a/CHANGELOG.md b/CHANGELOG.md
index a9d71dd1..3227d0bb 100644
--- a/CHANGELOG.md
+++ b/CHANGELOG.md
@@ -7,6 +7,11 @@ and this project adheres to [Semantic Versioning](https://semver.org/spec/v2.0.0
 
 ## [Unreleased]
 
+### Added
+
+- Conviva
+  - Report AdTagPArameters to Conviva for THEOads sources.
+
 ### Fixed
 
 - Conviva
diff --git a/Code/Conviva/Source/Events/ConvivaReporters/BasicEventConvivaReporter.swift b/Code/Conviva/Source/Events/ConvivaReporters/BasicEventConvivaReporter.swift
index 46de22a8..eda0f936 100644
--- a/Code/Conviva/Source/Events/ConvivaReporters/BasicEventConvivaReporter.swift
+++ b/Code/Conviva/Source/Events/ConvivaReporters/BasicEventConvivaReporter.swift
@@ -4,6 +4,9 @@
 
 import ConvivaSDK
 import THEOplayerSDK
+#if canImport(THEOplayerTHEOadsIntegration)
+import THEOplayerTHEOadsIntegration
+#endif
 
 class BasicEventConvivaReporter {
     
@@ -84,13 +87,21 @@ class BasicEventConvivaReporter {
         if let source = event.source, let url = selectedSource {
             newSource = .init(description: source, url: url)
             let assetName = source.metadata?.title ?? Utilities.defaultStringValue;
-            let contentInfo = [
+            var contentInfo = [
                 CIS_SSDK_METADATA_PLAYER_NAME: Utilities.playerName,
                 CIS_SSDK_METADATA_STREAM_URL: url,
                 CIS_SSDK_METADATA_ASSET_NAME: assetName,
                 CIS_SSDK_METADATA_IS_LIVE: NSNumber(value: false),
                 CIS_SSDK_METADATA_DURATION: NSNumber(value: -1)
             ] as [String: Any]
+            
+            // THEOads adTagParameters
+            if let adTagParams = self.theoAdsAdTagParams(source: newSource?.description) {
+                adTagParams.forEach { (key, value) in
+                    contentInfo["theoAdsTag_\(key)"] = value
+                }
+            }
+            
             self.videoAnalytics.setContentInfo(contentInfo)
             self.storage.storeKeyValuePair(key: CIS_SSDK_METADATA_ASSET_NAME, value: assetName)
             self.storage.storeKeyValuePair(key: CIS_SSDK_METADATA_STREAM_URL, value: url)
@@ -103,6 +114,20 @@ class BasicEventConvivaReporter {
         self.currentSession.source = newSource
     }
     
+    private func theoAdsAdTagParams(source: SourceDescription?) -> [String:String]? {
+#if canImport(THEOplayerTHEOadsIntegration)
+        if let currentSource = source,
+           let ads = currentSource.ads,
+           let theoAdsDescription = ads.first(where: {
+               $0.integration == .theoAds && $0 is THEOAdDescription
+           }) as? THEOAdDescription,
+           let foundParams = theoAdsDescription.adTagParameters {
+            return foundParams
+        }
+#endif
+        return [:]
+    }
+    
     func renderedFramerateUpdate(framerate: Float) {
         self.videoAnalytics.reportPlaybackMetric(CIS_SSDK_PLAYBACK_METRIC_RENDERED_FRAMERATE, value: NSNumber(value: Int(framerate.rounded())))
     }
diff --git a/THEOplayer-Connector-Conviva.podspec b/THEOplayer-Connector-Conviva.podspec
index 9d993182..e364572f 100644
--- a/THEOplayer-Connector-Conviva.podspec
+++ b/THEOplayer-Connector-Conviva.podspec
@@ -22,4 +22,7 @@ Pod::Spec.new do |s|
   s.dependency 'ConvivaSDK', '4.0.51'
   s.dependency 'THEOplayerSDK-core', "~> 8"
   s.dependency 'THEOplayer-Connector-Utilities', "~> " + theoplayer_connector_major_minor_version, ">= " + theoplayer_connector_version
+  
+  # THEOads AdTagParameter reporting
+  s.ios.dependency "THEOplayer-Integration-THEOads", "~> 8.11"
 end