From 1262a6313e5314d2a5119774b24f06c8ca339505 Mon Sep 17 00:00:00 2001 From: Michael Davis Date: Sun, 25 Jan 2026 18:41:46 -0800 Subject: [PATCH] Create v2/org/sales-department/index.md --- .../sales/v2/org/sales-department/index.md | 99 +++++++++++++++++++ 1 file changed, 99 insertions(+) create mode 100644 src/handbook/sales/v2/org/sales-department/index.md diff --git a/src/handbook/sales/v2/org/sales-department/index.md b/src/handbook/sales/v2/org/sales-department/index.md new file mode 100644 index 0000000000..af720f7c4b --- /dev/null +++ b/src/handbook/sales/v2/org/sales-department/index.md @@ -0,0 +1,99 @@ +# Sales Department + +## Purpose + +The Sales Department at FlowFuse is responsible for leading customer-facing commercial engagements from initial qualification through contract execution. +Sales owns opportunity progression, commercial outcomes, and deal accountability, while working in close collaboration with other functions across the Commercial Organization. + +Sales at FlowFuse is not a transactional function. It operates as the primary orchestrator of complex, multi-stakeholder buying processes and is accountable for guiding customers toward informed, high-confidence decisions. + +--- + +## Scope and Responsibilities + +The Sales Department owns: + +- Opportunity qualification and prioritization +- Deal progression through defined sales stages +- Commercial positioning and value articulation +- Pricing, proposals, and contract negotiation +- Forecast accuracy and pipeline discipline +- Commercial close and handoff readiness + +Sales is accountable for **commercial outcomes**, even when execution involves Solution Engineering, Customer Success, Professional Services, or Sales Partnerships. + +--- + +## Sales-Owned Processes + +The Sales Department owns the following customer-facing sales processes. These processes define *how* Sales engages customers in different buying contexts. + +- **Edge Connectivity Sales Process** + Used when customers are evaluating how to standardize or modernize edge connectivity across systems or sites. + → [View process](../../processes/index.md) + +- **Node-RED Scale Sales Process** + Used when customers are already using Node-RED and need governance, security, and scale. + → _Coming soon_ + +Each process defines meeting goals, exit criteria, and collaboration points with other functions. + +--- + +## Collaboration Model + +Sales operates in close partnership with other functions in the Commercial Organization: + +- **Solution Engineering** + Supports technical discovery, demos, and proof-of-concept delivery. + +- **Customer Success** + Provides input on adoption risks, renewal considerations, and expansion opportunities. + +- **Professional Services** + Supports scoped delivery planning, enablement, and services-led engagements. + +- **Sales Partnerships** + Supports partner-led and co-sell opportunities. + +While collaboration is essential, **Sales remains accountable** for opportunity progression and commercial decision-making. + +--- + +## Metrics and Accountability + +Sales performance is measured by: + +- Qualified pipeline coverage +- Forecast accuracy by stage +- Win rate and sales cycle duration +- Average contract value and deal quality +- Progression and conversion between stages + +These metrics reinforce disciplined execution and predictable outcomes. + +--- + +## Tools and Systems + +Sales primarily uses the following systems to execute its responsibilities: + +- CRM for opportunity management and forecasting +- Proposal and quoting tools for pricing and contracts +- Scheduling and communication tools for customer engagement +- Documentation systems for value narratives and deal context + +Detailed guidance on tools and systems is documented separately. + +--- + +## How This Page Is Used + +This page defines **what Sales owns**. +Detailed guidance on *how* Sales executes is documented in: + +- Sales process pages +- Playbooks and enablement materials +- Systems and tools documentation + +This separation is intentional to keep ownership clear and execution flexible.